The Shark Club, Newcastle

One of Newcastle's newest additions to the bar scene, the Shark Club has an enviable position opposite Newcastle United's ground, St James Park. Mark, the General Manager,  wanted a comprehensive wine list for his main bar as well as Prestige List for the VIP Bar.

Training was a key element on the Shark Club's wish list with over 60 service staff to bring up to speed and 4 Bar Managers to train for future training of their teams. Adrian Snell, CDM for the North East, put a comprehensive plan together including sending the Bar Managers on a Bibendum "Train the Trainer" course in London and designing a full "in-house" training programme for the serving staff , complete with all the training materials.

Wine List design and printing was the final piece of the jigsaw and the Core List and VIP list were designed and printed through ViVAS's specialist design agency Sda. 4 months on and the exciting new concept is up and running and quickly establishing a reputation as Newcastle's coolest venue.

"Hats off to Adrian and the ViVAS team for pulling out all the stops for us. We were really up against it in terms of timing and Adrian's professionalism, knowledge and sense of humour really helped to bring this all together." Mark, GM at Shark Club